The Emergence of Social Media Customer Services
Earlier this week Inc.com reported that a Tesla customer complained on Twitter and within 30 minutes Elon Musk the CEO of Tesla personally responded with a promise to fix the problem. The value to Tesla for delivering excellent customer service in the form of a personalised and timely response to direct customer feedback with a commitment to offer resolution is a clear signal to all businesses, whatever the size, that there is a tangible value in learning and investing in ho