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August 23, 2017

Earlier this week reported that a Tesla customer complained on Twitter and within 30 minutes Elon Musk the CEO of Tesla personally responded with a promise to fix the problem. The value to Tesla for delivering excellent customer service in the form of a personalised and timely response to direct customer feedback with a commitment to offer resolution is a clear signal  to all businesses, whatever the size, that there is a tangible value in learning and investing in how to use social media to engage w...

August 23, 2017

For many years Artificial Intelligence or AI has captured our imagination with its commercial possibilities as well as apocalyptic dangers.

In recent days a very public disagreement about the future of AI has emerged between Elon Musk and Mark Zuckerberg. On one side 116 robotic experts including Elon Musk and Google Deepmind co-founder Mustafa Suleyman signed a letter to the United Nations calling for strict oversight over "autonomous weapons" to both prevent a new arms-race and ensure that there...

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